3. Promotion & Marketing as Propaganda

We’ll consider the tactics used by marketers, journalists and bloggers to attract and hold attention

If you can’t participate live, watch the recording on YouTube, then complete the class participation assignment in the YouTube comment thread.

AGENDA, September 19, 2017

  1. Considering the Relationship between Advertising, Public Relations and Propaganda
  2. Key Ideas from Ryan Holiday
  3. LEAP 1: Propaganda in My Life  and #COM416 on Twitter
  4. Pathwright Review of Week 3 Completed Work
  5. Preview Participation Activities on Pathwright for Week 4. DUE on Tuesday, September 26
  6. Reflecting on the construction of viral outrage: critically analyzing the NRA Ad
  7. COM 416 Syllabus

 

 

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